For someone who is overwhelmingly a non-watcher of TV, it's surprising how ads (that run during the news) will catch my attention sometimes. Before advertisers start rubbing their hands in glee, however, I hasten to point out that their efforts pique my interest for reasons far removed from what the creators intend. Case in point: the Lotto Super 7 ads lately - one with a woman on a massage table, and another with a man and a bunch of vehicles. Have you noticed that there is no one around these people other than paid flunkies? Not a soul. They have all the toys, but no real relationships. And this is supposed to make me want to buy lottery tickets? Yech.
Nice to see some truth in advertising for a change.
Sunday, December 21, 2008
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